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The Art of Shaving Launches Campaign to Support Broadway Cares/Equity Fights AIDS

Funds and portion of sales from Gillette's heated razor earmarked for the cause.

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By: Christine Esposito

Editor-in-Chief

The Art of Shaving has formed a partnership with New York-based charitable organization Broadway Cares/Equity Fights AIDS, and is donating $75,000 and 25% of the sales of every GilletteLabs Heated Razor sold in June (up to $25,000) to the cause.   “As a brand born in New York City, we recognize the significance of Broadway. The impact of the global pandemic has been devastating to performers. We’re privileged to partner with Broadway Cares/Equity Fights AIDS, an organization that consistently ...

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